Analytics - Konnect Insights - A unified customer experience management platform ...

Empower Social Media Strategies

Maximize your social media performance

Dive into a world of cutting-edge social analytics, where you can harness a powerful solution designed to propel your social media marketing and customer service. Discover how you can empower your digital journey and transform your social impact.

01

Post level Insights

1. Post Metrics

Measure the impact of every social media post. Metrics encompass a wide range, including engagement (likes, comments, shares), impressions (number of times content is displayed), reach (unique views), post views, and video views. This granular analysis ensures a precise understanding of content effectiveness.

2. Stories Insights

Stories are a prominent feature on many social platforms. Konnect Insights offers insights into story performance, including views, engagement, and demographics of viewers. This data aids in crafting captivating stories that resonate with your audience.

3. Reels Insights

With the rise of short-form video content, Konnect Insights helps you measure the performance of Reels or similar formats. It tracks views, likes, shares, and other relevant metrics to refine your video content strategy.



02

Content Strategy Insights

Type of Post Analytics

Analyze the performance of different types of posts, whether they are images, videos, links, or text-based content. This insight guides your content creation and posting decisions.

Campaign Insights

For businesses running social media campaigns, Konnect Insights offers a comprehensive view of campaign performance. It tracks metrics like click-through rates, conversions, and return on investment (ROI), helping you assess campaign effectiveness.

Organic vs. Paid

Distinguishing between organic and paid reach is crucial. Konnect Insights provides a clear breakdown, allowing businesses to gauge the impact of their organic content versus paid promotions.

Page Level Insights

The platform delves deeper into page-level performance. It provides valuable insights into your social media pages, including audience demographics, follower growth, and audience insights. Understanding your audience is pivotal for crafting targeted content.

03

Competitive Intelligence

Follower Insights

Gain valuable insights into your followers' behavior, preferences, and demographics. This data informs your content strategy and helps you build a stronger connection with your audience.

Competitor Comparison

Compare your social media performance with that of your competitors. Identify strengths, weaknesses, and opportunities to refine your strategies and gain a competitive edge.

AI Driven Insights

AI-Powered Smart Suggestions (KISS)
Konnect Insights incorporates AI-powered smart suggestions known as KISS (Konnect Insights Smart Suggestions). These intelligent recommendations leverage AI algorithms to offer actionable insights.
Intelligent Content Recommendations
KISS leverages advanced AI algorithms to analyze your audience’s preferences, historical engagement data, and trending topics. It then suggests content topics that are most likely to resonate with your target audience. This ensures that your content remains relevant and engaging.
Optimal Posting Times
KISS doesn’t stop at content recommendations; it also factors in the best times to publish your posts. By considering your audience’s online behavioral patterns, it suggests the ideal times when your posts are most likely to receive maximum visibility and engagement.
Engagement Enhancement Strategies
Beyond content and timing, KISS offers actionable insights on strategies to boost engagement. Whether it’s recommending the use of visuals, hashtags, or interactive elements, KISS helps you craft posts that capture your audience’s attention and encourage interaction.
Continuous Learning and Improvement
KISS is a dynamic tool that continuously learns from your social media performance. It adapts its recommendations based on real-time data, enabling your social media strategy to evolve and improve over time. As your audience and trends change, KISS keeps your content strategy up-to-date.

Features

AI Driven Insights

Wide Range of KPIs

Post Level Analysis

Campaign Tagging

Hashtag Analytics

Demographic Insights

Downloadable Charts

Customizable Themes

An all-in-one platform to unify your customer care and marketing insights
Achieve one view of the customer across all customer touchpoints
100% Coverage of public and authenticated private channels
Huge ROI with Konnect AI+ and Dashboards / BI Tools
A delight for your customers. A delight for your agents
Achieve omni-channel customer experience
Real-time and accurate reports with customized dashboards
High levels of Automation and Konnect AI+
Dump Siloed approach. Unify your customer experience
Multilingual and covers all written languages
Integrations with CRMs, Contact Center and many more
App Marketplace to connect with your favorite apps
Covers all social, public web, messaging, reviews and location data

Also Checkout

Community Engagement

Foster loyaltly and manage brand's health by engaging with your audience meaningfully

Social Listening

Track conversations, gain actionable insights and better engage with your customers

BI Tools and Dashboards

Enhance your brand's analytics for smarter decision-making and time savings on reporting.